Built By Swimmers. Built For Swimming.
My name is Nate Tschohl, and I'm a swim nerd. Ten years ago, Swimnerd started with one goal: build better technology for the sport we love. Today, swimmers, coaches, teams, and aquatic facilities use Swimnerd products every day.
Explore Swimnerd ProductsThe Swimnerd Short Story
In July of 2016, I left my job selling insurance, betting that I could build a better pace clock. I had already spent $20,000 building a prototype that, thank goodness, worked.
We put together an inexpensive, semi-hilarious video that spoke directly to a swim coach from a swim coach. It resonated enough for people to trust us to get the job done.
129 Coaches Believed In Us
Gold Medal Mel helped us out with exposure on SwimSwam. Unbeknownst to us, Ira Klein posted about it on the Swim Coaches Idea Exchange Group. We called and emailed thousands of swim coaches.
And boy did y'all come through. 129 of you backed us to the tune of $63,335.
Then We Got To Work
From there, we executed. We built a much better product than our initial prototype. We chose green LEDs because of their superior visibility outside. We made the electronic boards impermeable to water and connected the clock to the Swimnerd mobile app so coaches could quickly program sets.
Today, there are nearly 2,000+ Nerds in the wild, helping swimmers every day in practice.
Inside With Brett Hawke
Right before the pandemic began, in January of 2020, we created a podcast with Brett Hawke that goes inside the minds of swimming's highest achievers.
We released long-form interviews and live shows covering the most interesting stories in swimming. The show has been enjoyed in 170 countries and is regarded as the #1 swimming podcast.
Subscribe to the YouTube channel here.
Swimnerd Live
In January of 2021, we released Swimnerd Live, a virtual scoreboard platform for swim meets.
Some teams have chosen to purchase televisions and hang them all over their natatorium. Instead of just one scoreboard, you can have as many as you want for a fraction of the cost. Plus, you can put a scoreboard in everyone's pocket.
A Family Business
Swimnerd celebrated our 5-year Kickstarter anniversary in a very big way. That same day was the first day of work for Carly, my wife, who retired from being a paralegal to help run the business.
It took a little longer than expected thanks to COVID, but we now have the entire family focusing on building innovative products for the sport of swimming.
Swimnerd in 2026
The year is now 2026, and Swimnerd has hit 10 years. What started with one Bluetooth pace clock has grown into a full lineup of timing and display technology for swimming.
Pace Clocks
Bluetooth programmable digital pace clocks built for swim practice.
Timing Systems
Laptop-based swim timing designed to help facilities run smoother meets.
Touchpads
Competition touchpads for accurate swim timing and reliable finishes.
Scoreboards
TV walls, 110-inch displays, mobile LED boards, and custom scoreboard systems.
Swimnerd Live
Scoreboard, leaderboard, record board, live results, overlays, and practice tools.
Swimming Apps
Swimnerd Swimmer and Swimnerd Coach help swimmers and coaches train smarter.
We're Just Getting Started.
Thank you for believing in Swimnerd over the last decade. There is much more to come, and we are still focused on the same mission: building better technology for the sport of swimming.
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